Go Live on Facebook

In their continued effort to promote video content in the News Feed, Facebook recently launched Facebook Live, a live video streaming service that lets anyone broadcast live videos from their mobile device straight to their Facebook News Feed.
Steps to Go Live on facebook
1. Go to your facebook post and Go to your own Facebook profile and open up the status bar by clicking , as if you’re going to write a new post.
2. Tap the “Live” icon, which looks like a human silhouette.
3. Choose your privacy setting.If you’re posting for a brand, you’ll probably want to make it public. But if you’re new to Facebook Live and want to test it out first, or want to see what something will look like, then switch the privacy setting to “Only Me.” You can find the “Only Me” option by clicking “More” and scrolling all the way to the bottom.
4. To get people to tune in, write an attention-grabbing headline and help them understand what your broadcast is about.
5. Click the blue “Go Live” button to start broadcasting. Once you click it, Facebook will give you a countdown — and then you’ll be live. As soon as you start streaming, your live video will appear in your News Feed — and others’ News Feeds — just like any other pos
6. You can also interact with them both by speaking directly at them in your video and, if you want, by having someone else respond to comments from a desktop computer elsewhere.
7. Click “Finish” to end the broadcast. Once you do this, the video will stay on your Timeline or Page like any other video post
8. Save the video to your camera roll- Be sure to toggle the option to save the video to your camera roll so you have a copy of the original for safe keeping.
Measure the same: It’s very important to measure the same. The engagement has to be high to measure and get an effective ROI
1: Go to your Page and click the “Insights” tab.
2. Choose “Videos” from the menu on the left-hand side of your screen.
3. Scroll down and click “Video Library” to open up all of your videos and their analytics in a new window.
There you have it! We hope this has been a helpful guide on Going live on facebook platform